发现型机会和创造型机会能够相互转化吗?——基于多主体视角的研究

蔡莉1 鲁喜凤2 单标安1 于海晶3

(1.吉林大学管理学院)
(2.吉林财经大学会计学院)
(3.吉林大学创业研究中心)

【摘要】作为创业研究的核心问题, 发现型机会与创造型机会开发得到学者们的广泛关注。随着研究的深入, 二者的转化机制成为目前研究的前沿问题, 然而关于这两种类型机会间的转化研究还处于探索性阶段。已有文献多以创业者单一主体为核心, 忽略了其他相关主体的作用。基于此, 本研究借鉴资源基础观、利益相关者理论、组织学习等理论, 构建发现型机会与创造型机会的转化机理模型, 系统分析多主体在发现型与创造型机会开发过程中发挥的重要作用。通过理论推导和对支付宝、余额宝的案例分析, 提出多主体参与的发现型和创造型机会开发有助于形成机会集。本研究发现正是由于机会集的创建和拓展实现了发现型机会与创造型机会之间的转化, 从而从多主体视角解释这两种类型机会间的转化机理。

【关键词】 发现型机会; 创造型机会; 多主体; 机会集; 转化机理;

【DOI】

【基金资助】 国家自然科学基金重点国际 (地区) 合作研究项目“基于机会视角的创业生态系统形成机理研究 (编号:71620107001) ”的资助

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This Article

ISSN:1002-5502

CN: 11-1235/F

Vol 34, No. 12, Pages 81-94+194

December 2018

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Article Outline

摘要

  • 一、引言
  • 二、发现型机会与创造型机会相关文献回顾
  • 三、多主体视角下两种类型创业机会间的转化模型构建
  • 四、多主体视角下两种类型创业机会间的转化机理
  • 五、结论与展望
  • 参考文献